Daily Brad, the blog

So it’s rather rare that I launch something before it’s “fully baked” (Meaning fully designed and covered in all the right content), but I make an exception in this case. Sometimes I just want everything perfect before I let it out into world. Blogging is different.

Search engines love blogs, and apparently so do advertisers these days. So why am I starting a blog? Well Janet put me up to it. (Not really) Janet’s excitement about blogs and blogging has made me really excited about the concept - when until that point I pretty much imagined a blog as an online journal of sorts. Now I see blogging as a concept that I was looking for many years ago as a freelancer.

I created my official portfolio site at bradmccall.com when I became a freelancer back in the spring of 1999. I have yet to update the site, even though the scope of work I have done since then has been more significant than to that point. As a freelancer I found many ways to promote myself and worked for several different companies in the hay-day of the dot com. I learned a lot about businesses that work, and businesses that didn’t. But is it my expertise that gives me the right to have a blog? Not really - an opinion, yes.

My first blog attempt isTweet Sweet located at http://www.tweetsweet.com/blog. I’ve been adding content there for a couple weeks and have enjoyed putting my ideas in writing for my dream of having a dessert shop someday. (Plus it’s always fun having an excuse when I’m outta town to go and get dessert so I can review another dessert joint.) I’ve found that many of the postings there have swayed toward branding, naming, etc. and created this blog so I can keep that content there more tuned toward the chocolate side of things.

So here it is world, be patient - new design will come soon.

Thanks!
Brad McCall, designer