Axis41 - Salt Lake City, UT Marketing Communications Company

On the front page of Axis41’s website, they define themselves:

“We’re not an ad agency, consultancy, design firm, or web shop. But the best from all of the above. No one word describes us. Although the word refreshing is a popular choice for those who have been through marketing hell.”

Perhaps that’s why their website is organized a little bit different than most ____ shops who do design work are.

Axis41
155 North 400 West, Suite 135
Salt Lake City, UT 84103
T 801.303.6300
F 801.303.6339
E info@axis41.com
W www.axis41.com

OVERVIEW
Axis41 has proved itself as a firm to be reckoned with - its designs seem to be appearing in all the recent publications that I’ve been looking at, and they’re winning a lot of awards. Since they don’t have much on their website to say “about us” other than describing the solutions they provide and their approach to those solutions, the only tidbit I found beyond the above is their press release signature:

About Axis41
Bringing a revolutionary approach to marketing communications, Salt Lake City-based Axis41 comprises a team of communication and program design specialists who strategically use and develop a wide variety of marketing and Web tools to effectively create a measurable voice that radiates from their clients’ organizations. Included among Axis41 clients are: Ciena, ClearOne Communications, FranklinCovey, Symantec, ADP Lightspeed, Novell, VISTA Staffing Solutions, and Intermountain Health Care. Learn more — visit www.axis41.com.

I assume that their name originates from the fact that Salt Lake City lies near the 41st parallel, though technically their location in downtown Salt Lake is about 40.77 degrees north. (I guess a little “rounding” was in order there. I can’t imagine Axis40.77 being as easy to remember.)


CAPABILITIES
The Axis41 management team combines talents from the areas of web technology, advertising, marketing communications, brand development and management. The executives are intimately involved in client projects and relationships.

Services Include:

  • Message Architecture - Define Company Messaging
  • Brand Development - Brand Identity and Design
  • Web Development - Programming, Design, Content, SEO, etc.
  • Marketing Services - Campaign Development and Marketing Communications
  • Demand Analysis - Track Customers Through Buying Cycle
  • CLIENT LIST
    Axis41’s client are a well-rounded group including those from business services, consumer products, technology, non-profit, medical and transportation. They include some of the following notable clients: DirectPointe, FranklinCovey, JPMorgan Chase, O.C. Tanner, Sorenson Companies, Cactus & Tropicals, Comcast, Mrs. Fields, Park City Mountain Resort, Smithsonian Journeys, Stein Eriksen Lodge, Utah Museum of Natural History, Cisco Systems, Novell, Symantec, DentalSelect, Intermountain Healthcare, Select Health, Sorenson Communications, Theradoc, VISTA Staffing Solutions, A Child’s Hope Foundation, Huntsman Cancer Institute, Deseret Industries, C.R. England, Motor Cargo, among others.

    RECOGNITION
    Axis 41 doesn’t list their recent recognitions on their website, or provide many past press releases on the subject. But I recently put a list of Print’s Regional Design Annual winners where they had won three awards.

    One Response to “Axis41 - Salt Lake City, UT Marketing Communications Company”

    1. Jonathan Says:

      I wonder if they have any ties to New York City… that’s close to the same parallel.

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